PR, Launch Strategy and Social Media Management
Alpino is an exciting project recently launched in Milan, Italy.
It mixes yogurt from Panizzi, a premium producer from Courmayeur with a selection of toppings produced by various established suppliers such as Noberasco and Pave Milano.
We've joined forces with Milan based graphic design studio Ascione Magro to build an irreverent, young and colorful brand, able to conquer different targets.
We've been responsible for the development of a product and launch strategy, and all content-related assets and we currently manage media relations, press office, PR & digital PR activities, including social media management.