ö Magazín is a hospitality group rooted in the Ligurian Riviera, with five distinctive locations between Rapallo, Paraggi and Portofino. From restaurants to beach destinations, each space offers its own experience while sharing the same approach to food, hospitality and the Italian seaside lifestyle. Our work focuses on strengthening the brand as a whole, creating a consistent identity capable of connecting different locations, audiences and experiences under one recognisable language. We oversee creative direction, brand strategy, social media, content production and graphic design across both digital and physical touchpoints. From campaigns and social content to menus, signage, events and on-site materials, every application is developed as part of the same communication system. The objective is to give a growing hospitality group the strategic and visual structure it needs to communicate with consistency, while preserving the distinctive character of each location.
